PICKLEMALL
PICKLEMALL
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• Brand Identity Design
• Environmental Signage
• Logos
• Brand Guidelines
• Stationery
• Merchandise -
• Sports
• Entertainment
• Fitness
PROJECT SUMMARY:
Branding for innovative pickleball facility in Tempe, Arizona.
THE BRAND
Picklemall aims to capitalize on the increasing demand for pickleball by transforming vacant mall spaces into indoor courts. Picklemall's brand identity was created to appeal to mass-audiences in an inclusive way that promotes physical activity. Beyond public enjoyment, Picklemall also hosts sponsored events for leagues such as Minor League Pickleball.













*Video + photo content was supplied by Picklemall for the use of this story. Picklemall website and mobile app design were created by the Picklemall team.





